Create a Powerful Verbal Business Card
Overview
Everyone from CEOs to
emerging entrepreneurs has difficulty succinctly sharing with others the
benefits of doing business with them … in a few sentences. And,
that’s all the time you have to grab people’s attention in
a professional, polished manner. This interactive workshop helps you develop
your benefit-laden, informative verbal business card (it’s shorter
than the elevator speech) and so much more! You also will learn how to
develop your positioning statement and tweak your imaging and branding,
along with powerful delivery tips. Participants call this workshop "Awesome!"
"Absolutely Excellent!" "A Must for Business People Everywhere!"
Participants Will Learn
- How to find your UO (Unique Offering)
- How to turn your business’
features into benefits
- What should and should not be included
in your first few sentences
- The one question your verbal business
card needs to elicit
- When to tell people "how"
you do what you do
- Why your positioning statement is
key to your marketing plan
- How others’ live feedback will
help you immeasurably with the process
- How to deliver a powerful message
confidently
- How to give a strong, congruous handshake
Who Should Attend
CEOs, sales people, engineers,
accountants, attorneys, entrepreneurs, corporate employees, direct sales
organizations and others who want their first words to have more impact
and salability
About the Presenter
Lillian D. Bjorseth helps you build social capital by
honing your business networking, business development and communication
skills. The Chicago Tribune calls her a networking expert and the
Association Forum of Chicagoland calls her the business networking
authority. Sheâs the author of Breakthrough Networking: Building
Relationships That Last, 52 Ways to Break the Ice &
Target Your Market and the Nothing Happens Until We Communicate CD and workbook series. Sheâs a contributing author to Masters of
Networking. Her corporate
experience includes AT&T where she trained top executives in media and
communication skills. Contact her at lillianspeaks@duoforce.com, www.duoforce.com, 630-983-5308.
©2009. Duoforce Enterprises, Inc. Lisle
IL
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